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What it is: A buildable, cream-to-powder eyeshadow with built-in eye primer technology for crease-proof, smudgeproof, fade-resistant color and 24-hour wear.
Highlighted Ingredients:
- Spherical Blurring Pigments: Create a smooth, even finish that won't emphasize texture or fine lines.
Ingredient Callouts: This product is vegan, gluten-free, cruelty-free, and comes in recyclable packaging.
What Else You Need to Know: This primer-infused eyeshadow has an airy, whipped texture that dries to a budge-proof, soft-focus powder finish. With ample playtime, the multiuse formula can be used as a quick wash of color, layered and blended together, as an eyeliner, or as an eyeshadow base-no caking or patchiness.
CLEAN at Sephora is our commitment to offering formulas that go beyond regulatory standards to avoid controversial ingredients without sacrificing on effectiveness.
Size:
.32 OZ
Due to its contents, this product cannot be shipped via our Priority Service or sent to Alaska, Hawaii, P.O. boxes, and/or APO/FPO military addresses.
-Spherical Blurring Pigments: Create a smooth, even finish that won't emphasize texture or fine lines.
Isododecane, Mica, Calcium Titanium Borosilicate, Lauroyl Lysine, Dextrin Palmitate, Dicalcium Phosphate, Silica Dimethyl Silylate, Calcium Aluminum Borosilicate, Cera Microcristallina (Microcrystalline Wax, Cire Microcristalline), Zinc Stearate, Octyldodecanol, Candelilla Cera (Euphorbia Cerifera (Candelilla) Wax Extract, Cire De Candelilla), Hydrogenated Styrene/Methylstyrene/Indene Copolymer, Dimethicone/Vinyl Dimethicone Crosspolymer, Hydrogenated Styrene/Isoprene Copolymer, Cetyl Dimethicone, Dimethicone, Silica, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Laureth-4, Tin Oxide, Bht, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides).
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The list of ingredients is subject to change, please consult the packaging of the product purchased. Product packaging and material may contain more and/or different information from the website, including ingredient information. Before using a product, always read labels, warnings, directions, and other information provided with the product.
Isododecane, Mica, Calcium Titanium Borosilicate, Lauroyl Lysine, Dextrin Palmitate, Dicalcium Phosphate, Silica Dimethyl Silylate, Calcium Aluminum Borosilicate, Cera Microcristallina (Microcrystalline Wax, Cire Microcristalline), Zinc Stearate, Octyldodecanol, Candelilla Cera (Euphorbia Cerifera (Candelilla) Wax Extract, Cire De Candelilla), Hydrogenated Styrene/Methylstyrene/Indene Copolymer, Dimethicone/Vinyl Dimethicone Crosspolymer, Hydrogenated Styrene/Isoprene Copolymer, Cetyl Dimethicone, Dimethicone, Silica, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Laureth-4, Tin Oxide, Bht, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides).
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The list of ingredients is subject to change, please consult the packaging of the product purchased. Product packaging and material may contain more and/or different information from the website, including ingredient information. Before using a product, always read labels, warnings, directions, and other information provided with the product.
Suggested Usage:
To wear as a shadow:
-Squeeze a pea-size amount onto the back of the hand, fingertips, or directly onto a brush.
-Gently pat over the lid using a finger; or use a dense shadow brush to swipe over lids, beginning at the center and blending outwards.
-Add additional layers to deepen color or blend multiple colors together to create desired look.
-Paint It Up has 20 to 30 seconds of play time to build, layer, and blend before setting into place.
To wear as an eyeliner:
-Pick up a small amount of Paint It Up with an angled eyeliner brush.
-Use short strokes to stamp the color along the lash line.
-Smudge for a smoky look or extend to the outer corners to create a wing.
Pro tip:
-Apply as a base before eyeshadow to smooth and even lids, intensify color, and extend wear time.
Recycling Instructions:
-All GXVE BY GWEN STEFANI outer cartons are 100 percent recyclable.
-Primary containers are made with sustainable materials, including 30 percent or higher PCR (post-consumer recycled) plastic or glass.
To wear as a shadow:
-Squeeze a pea-size amount onto the back of the hand, fingertips, or directly onto a brush.
-Gently pat over the lid using a finger; or use a dense shadow brush to swipe over lids, beginning at the center and blending outwards.
-Add additional layers to deepen color or blend multiple colors together to create desired look.
-Paint It Up has 20 to 30 seconds of play time to build, layer, and blend before setting into place.
To wear as an eyeliner:
-Pick up a small amount of Paint It Up with an angled eyeliner brush.
-Use short strokes to stamp the color along the lash line.
-Smudge for a smoky look or extend to the outer corners to create a wing.
Pro tip:
-Apply as a base before eyeshadow to smooth and even lids, intensify color, and extend wear time.
Recycling Instructions:
-All GXVE BY GWEN STEFANI outer cartons are 100 percent recyclable.
-Primary containers are made with sustainable materials, including 30 percent or higher PCR (post-consumer recycled) plastic or glass.
GXVE (/giv/) BY GWEN STEFANI is amped-up color-cleanly formulated-with performance that won't miss a beat. For Gwen, makeup is unleashing creativity and sharing inspiration with a dialed-in community. GXVE is a lineup of elevated classics inspired by her signature looks. Made for any role you want to play.
